Kent Brewster’s on Facebook’s design changes, or rather people complaining about them. Shades of, “If you are not paying for it, you’re not the customer; you’re the product being sold,” but a little more in your face. Props for posting it directly to FB, too.
Dear people who whine about interface changes on Facebook:
Unless you are paying money to advertise on Facebook, you are not a Facebook customer. As far as Facebook is concerned, you’re not even a human being. You are one of an infinite herd of cows. Facebook (and its faithful ranch-hand Zynga) spreads a thick layer of content for you every morning, you chew it up all day, and they milk you for your lovely creamy clicks every night.
Sure, you might have been calved on the nearby Yahoo or MySpace farms, and you might someday slip under the pasture fence to the greener grass of Google+, but in the end … you’re a cow. Moo all you want about how Facebook went and moved the damn salt lick again; they’re not going to listen.
Why? Because you’re a cow. Now shut up and consume your content.